eCommerce Retention & Marketing Manager, Black Girl Vitamins Job at Better Talent, Remote

bVRDVTVjZjVYL0hkeDY0Z3ZxOGIxVDc1WFE9PQ==
  • Better Talent
  • Remote

Job Description

 

COMPANY OVERVIEW:

Black Girl Vitamins was born from a simple but powerful realization: the wellness industry often overlooks the unique health needs of Black women. Our founder experienced this firsthand while navigating her health journey. Frustrated by the lack of products tailored to her needs, she decided to take matters into her own hands. Black Girl Vitamins was created to fill this gap and provide a range of vitamins and supplements specifically designed for Black women. 

We aim to empower Black women to take charge of their health and wellness. We believe every woman deserves to feel her best, and our products are crafted to support this vision. 

Our mission is simple: 

To provide high-quality solutions that cater to the needs of Black women. We envision a world where every Black Woman feels empowered and supported in her health journey. 

POSITION SUMMARY:

We seek a dynamic and experienced part-time eCommerce Retention & Marketing Manager  to join our team.

We are more than just a supplement company; we are a community. We strive to create a space where Black women can find support, share their experiences, and access reliable health information. Through our blog, social media channels, and community events, we aim to educate and inspire our customers to live their healthiest lives. 

The ideal candidate will develop and execute new strategies to improve customer retention and loyalty. This role is critical to increasing lifetime value and brand advocacy.

RESPONSIBILITIES:

Email/SMS Development and Flow Management: 

  • Develop and implement email/SMS marketing campaigns to engage and retain customers. 
  • Create automated customer journeys and flows to ensure relevant communication.
  • A/B test different strategies to determine the most effective messaging and timing. 

Customer Segmentation: 

  • Analyze customer data to identify key segments and tailor marketing efforts accordingly. 
  • Develop and maintain detailed customer profiles and segmentation strategies to enhance targeted marketing efforts. 
  • Utilize data-driven insights to personalize communication and offers.

Subscriptions Management: 

  • Oversee subscription programs, optimize churn rate, and increase AOV.
  • Monitor subscription metrics and implement initiatives to improve retention rates. 

Loyalty Management: 

  • Design and manage loyalty programs to reward and retain loyal customers.
  • Continuously evaluate the effectiveness of loyalty initiatives 
  • Collaborate with the marketing team to promote loyalty program participation. 

QUALIFICATIONS:

  • 2-5 years of experience in retention marketing, preferably within the consumer package goods (CPG) ecommerce space. 
  • Proven track record of developing and executing successful email/SMS marketing campaigns. 
  • Experience with customer segmentation and personalized marketing strategies.
  • Familiarity with subscription management and loyalty programs. 
  • Proficiency with marketing automation tools and CRM systems. 

COMPENSATION & BENEFITS:

Monthly Salary: Up to $6,000, depending on experience, based in the US. 

Bonus Details: Bonus opportunities of up to 8% - 10% of annual salary

This is a part-time, 1099 position.

 

This is a remote position based in the United States.

Job Tags

Remote job, Part time,

Similar Jobs

LOVE SHEAY PAINTING LLC

Day Porter/Custodian/Janitorial Job at LOVE SHEAY PAINTING LLC

School Custodian/Janitorial position available. M-F 8am-3pm. Weekends off. All school breaks and major holidays off. Must be able to lift 50lbs. Duties include, but are not limited to: removing trash, stocking bathrooms, sweeping and mopping, and wiping down tables. High... 

ALDI USA

National Projects Coordinator Job at ALDI USA

 ...analytical thinkers, each with a dash of our own unique creative vision. We are always on the lookout for those improvements that will keep ALDI moving forward. Projects range in scope from internal policy improvements to impacting the way our customers shop. On our team your... 

Mayo Clinic

Phlebotomist I or II - Phlebotomy Job at Mayo Clinic

 ...While experience is preferred, Mayo Clinic provides on-the-job training for this role! Learn and earn at Mayo Clinic! As a...  ...responsible for obtaining quality blood samples using a variety of phlebotomy methods for all age groups. Methods may include venous, capillary... 

Blue World Construction, Inc.

Construction Technician Job at Blue World Construction, Inc.

 ...CONSTRUCTION TECHNICIAN ABOUT US: Blue World Construction has specialized in civil construction projects for over a decade, including...  ...you respect, helping you grow, and providing you with job security and benefits. Learn More at: JOB DESCRIPTION: Blue World... 

Uspinjaca

Security Guard Royal Caribbean International Job at Uspinjaca

The Security Guard is responsible for the control of entry to the ship during Gangway Operations and the screening process as described...  ...ships routines. The Security Guard will patrol the ship during the night time hours and implement the Masters Rules and Regulations. He...