Company: HydroJug
Location: Ogden UT (Hybrid)
Employment Type: Full-Time
About HydroJug:
HydroJug is a rapidly growing company committed to helping individuals live healthier and more hydrated lives. We offer innovative and stylish hydration solutions that make it easier and more convenient for people to drink more water throughout the day. As we continue to expand our product line and global presence, we are seeking a dynamic Business Development & Partnerships Manager to join our team.
Job Summary:
The Business Development & Partnerships Manager will be responsible for driving strategic growth through partnerships and collaborations. This role involves product seeding to potential partners such as brands, celebrities, and influencers; managing recurring relationships; and planning and executing all partner activations across social media, email, events, and product collaborations. The ideal candidate will have a strong network and experience in forging impactful partnerships that elevate brand awareness and drive sales. Additionally, this position will manage podcast relationships and print media initiatives.
Key Responsibilities
Partnership Development
• Identify and engage with potential brand partners, celebrities, and influencers for product seeding opportunities.
• Develop personalized outreach strategies to build interest and relationships.
• Distribute products to partners and track engagement results.
Relationship Management:
• Maintain and nurture ongoing relationships with existing partners.
• Serve as the primary point of contact for all partnership inquiries and communications.
• Negotiate partnership agreements and contracts.
Annual Planning:
• Develop and manage an annual business development and partnerships plan.
• Curate and maintain a list of high-impact celebrities and brands that align with
HydroJug’s brand values and growth objectives.
• Ensure that partnerships are relevant and influential to elevate HydroJug’s
market presence.
Activation Planning and Execution:
Campaign Management:
• Plan and manage all activations with partners across various channels, including social media, email marketing, events, and product collaborations.
• Coordinate with internal teams (marketing, design, sales) to ensure cohesive
execution and messaging.
Event Coordination:
• Organize and oversee partnership events, launch parties, and promotional
activities.
• Collaborate with partners to maximize event impact and exposure.
Content Collaboration:
• Work with partners to create engaging content that resonates with target
audiences.
• Ensure all content aligns with HydroJug’s brand guidelines and messaging.
Media Management:
Podcast Relationships:
• Identify and establish relationships with podcasts that align with HydroJug’s
target demographic.
• Coordinate sponsorships, guest appearances, and advertising opportunities.
Print Media:
• Manage relationships with print media outlets for advertising and editorial
opportunities.
• Develop strategies to leverage print media for brand awareness and promotion.
Strategic Growth Initiatives
Cross-Promotions:
• Explore and implement cross-promotional opportunities with partners to expand reach and drive sales.
Market Analysis:
• Conduct market research to identify trends, opportunities, and competitive
landscape.
• Provide insights and recommendations to senior management for strategic
decision-making.
New Business Opportunities:
• Seek out and evaluate new business opportunities, including international
expansion, new market segments, and innovative collaboration models.
Administrative and Reporting
Budget Management:
• Develop and manage the partnerships budget, ensuring optimal ROI on all
initiatives.
Performance Tracking:
• Establish KPIs for all partnerships and activations.
• Monitor and report on the performance of partnership activities against KPIs.
Compliance:
• Ensure all partnerships and collaborations comply with legal and regulatory
requirements.
Qualifications
Education:
• Bachelor’s degree in Business, Marketing, Communications, or a related field.
Experience:
• Minimum of 3-5 years of experience in business development, partnerships, or
related roles.
• Proven track record of successfully managing partnerships with brands,
celebrities, and influencers.
• Experience in the consumer goods industry, particularly in health, wellness, or
lifestyle brands, is a plus.
Skills:
• Strong network within the industry and with key influencers.
• Excellent communication and interpersonal skills.
• Strong negotiation and contract management abilities.
• Proficiency in project management tools and CRM software.
• Creative thinker with the ability to develop innovative partnership concepts.
• Personal Attributes:
• Highly organized and detail-oriented.
• Ability to work independently and as part of a team.
• Results-driven with a focus on achieving targets.
• Adaptable and able to thrive in a fast-paced environment.
Key Competencies
Strategic Planning:
Ability to develop and implement long-term partnership
strategies that align with company goals.
Relationship Building:
Exceptional skills in building and maintaining professional relationships.
Project Management: Strong organizational skills to manage multiple projects
simultaneously.
Analytical Skills: Ability to analyze data and market trends to inform strategy.
Communication: Excellent written and verbal communication skills.
Leadership: Ability to lead cross-functional teams and influence others without
direct authority.
How to Apply
Interested candidates are invited to submit their resume and a cover letter detailing their
relevant experience and explaining why they are a good fit for this position.
• Email: [email protected]
• Subject Line: Application for Business Development & Partnerships Manager –
[Your Name]
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